Sideburns beards are the look this season, be it Ludacris, Benedict Cumberbatch or Hugh Jackman. This is a style statement that requires good amount of skill to master and also proper maintenance. However, this feature has actually been brought to attention by a man called Burnsides. He had the humongous and aggressive sideburn style that also inspired the name “sideburns” in the first place. This look was the talk of the town and soon became associated to his reputation. Thus, popularizing it all the more! It became a symbol of elite and elegance. It comprises of a giant bushy sideburns style that is attached to the equally aggressive and bushy moustache.